This past Thursday night, as rumors swirled about an incident at Brown University, the network's Kaitlan Collins used social media, pointing out the conflicting information and guiding the public to her channel's 9pm newscast.
Although the network is hardly a impeccable news source, her message resonated for a lot of people. It remains one of the broadcasters where there exists reality-based and mostly reliable reporting – particularly during breaking news situations such as the one unfolding in the vicinity of a New Hampshire storage facility.
A Precarious Position Amid a High-Stakes Tug-of-War
Yet CNN, now 45 years old, finds itself in a precarious position as two massive media conglomerates battle over ownership of its parent company, Warner Bros Discovery.
No matter the result, the future of CNN has been drawn into a major game of business acquisition, not as a question of what benefits the information-seeking public.
“This is yet another example of the profound systemic issues with roots in decades of regulatory actions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.
The conjecture about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – misses a larger point.
“It gets presented as a corporate drama with influential figures as the protagonists, but there is scant discussion of the societal benefit,” Pickard explained.
The Additional Element: Political Influence
This situation is complicated by Donald Trump’s views about a network he has long portrayed as perhaps his main “fake news” adversary.
Remember the chants of “CNN sucks!” at the president’s rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.
Trump now asserts that the network requires new ownership. You can read that as ownership that will shield him from journalistic oversight. That is one reason why he seems to come down on the side of Paramount Skydance, which has made a hostile bid.
He has grounds to favor that company more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the top editor of that venerable news network.
A Possibility of More Instability
Notably, if Netflix is successful, CNN and other cable outlets would first be carved out into a separate entity. Such a move could be a relief to many at the network, but it’s not exactly a secure position. That structure could pave the way for CNN for a future sale. There is no finish line.
In the view of Timothy Wu, much of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance wrote recently that competition laws should prohibit both deals.
“Each proposed deal would be harmful to the country, and both should be challenged by regulators,” Wu recently wrote.
The Bigger Problem and a Way Ahead
Whatever happens regarding CNN, the larger issue remains.
“What we have now is a very system hostile to democracy, but we shouldn’t give in to the belief that change is impossible,” Pickard said. Policy decisions – dating back to the 1930s and 1940s – helped to create this hyper-commercialized monster, and new policy decisions can address it.
Will that happen in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Change is highly improbable now, but that doesn’t mean it will not happen in the future.
Initiatives that strengthen independent news organizations, aid local journalism, subsidize public media, and outlaw the accumulation of media power in too few hands are achievable – they are vital for a robust democracy.
When it comes to media ownership, bigger isn’t better. And news organizations like CNN cannot be pieces in the newest acquisition battle.